Dec 232011

More than 15 years ago, I was a founder of TRUCE (Teachers Resisting Unhealthy Children’s Entertainment) with other early childhood educations in the Boston Area.  Since the beginning, we worked to prepare materials to help parents and others who care about the wellbeing of young children promote healthy play and media use.  We felt that there was much going on with media and marketing of toys that was undermining play and development and very little out there counteract the harm

In keeping with what has become our annual tradition, TRUCE has released its annual “TRUCE 2011-12 Annual Toy Selection Guide” to help parents and others, who will be buying toys as gifts for young children during the December Holiday Season and beyond, make good gift choices. Our Guide will help you choose toys for healthy and creative play and avoid toys that undermine play and can teach harmful lessons. You can download this Guide at the TRUCE website:

At our website you will find other TRUCE Action Guides—including the TRUCE Toys, Play and Young Children Action Guide, which contains information about why play is important and the role of toys in promoting positive play. The guide includes suggestions for “Shoe Box Gifts,” an alternative gift idea that promotes play themes with common objects often found in the house.

You can help TRUCE accomplish its mission by getting word out about the Toy Selection Guide.  For instance, you can copy and distribute it as widely as you like—to parents, teachers, community groups, in newsletters and to the news media. Thank you for any help you can provide.

Remember: TRUCE Guides are not copyrighted, so you have our permission to copy and use them as you like.